Just complete the form below and then click submit and you will be taken to a page with a fully formatted press release containing your content. These are the raw ingredients for an appetising press release which journalists and potential customers will want to read. No software can do all the work for you but you will have everything you need to ensure your tasty pie rises in the pan! Please refer to my more detailed guidance notes on my blog which includes an example of a press release. But the best way to gain practice is have to have a go and then, at the very least, you can see how a press release is formatted in print. You can also copy and paste your result to any text editor and adapt it for online use.. If you need help with grammar, we recommend Grammarly as your sous chef. Happy writing.
WHEN would you like you press release to go live? (You can change this later)?
What is the headline of your press release? Use your essential keywords here so that the release can be search engine optimised
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Answer the following questions using brief names, dates and phrases
What keywords would you like to use for online SEO?
Why is this product or event or news important for the reader? Choose a short phrase which will sum up the BENEFIT of this event or product
What is the name of the company event or product?
Who will it benefit mainly?
When will this event take place or will the product be released?
How will the product or event be launched? OR how will the product or event benefit the customer?
Where will be the product be launched? OR Where can the customer obtain the product?
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Now expand your story in no more than three lines or 60 words
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Provide a quote either from you, someone in your company and/or a customer. Use two quotes if necessary.
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You might wish to expand further by offering some statistics which journalists love e.g. A recent survey by the Institute of Heart Health said that 1 in 3 people are clinically obese in the state of Colorado.
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A Call to Action. Essential! What do you want the reader to do? Visit your website? Register for a course? Phone you? Attend an event?

What do you want to say to Editors privately? Ask them if they need photographs?
Contact details
Name
Telephone Number
Snail Mail
WebSite address
Email
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About Example of a Press Release